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Remote Senior Copywriter wanted | $45,000-$65,000 per year

Added 2020-09-18 17:05:42 +0000 UTC

COMPANY/PUBLICATION: O2

The Sr. Copywriter is responsible for creating all consumer-facing copy that makes its way into the wild from O2. You will lead the copywriting of engaging and informative communications to O2 fans and prospective customers through emails, landing pages, sales materials, blogs, and other consumer-facing materials like packaging and video scripts.

ABOUT O2

Every day, more and more people are working out like elite athletes at high intensities, doing things like CrossFit, bootcamp, hot yoga, and HIIT at home and in the gym. But they don’t have much time to spend on recovery, and they’re too busy to walk around tired, sore, and dehydrated. That’s why O2 has developed the best, most convenient on-the-go recovery drink available based on the scientific needs and taste preferences of this group of high performers.

WHO WE’RE LOOKING FOR

We’re looking for a seasoned, outstanding, and hungry Copywriter to join our team of high performers. We’re veterans, entrepreneurs, and coaches united by a quest to help people hydrate and recover with the best products on the planet. We’re a team of A players committed to doing something important with our careers in a way that positively impacts the world. We hold a high standard for ourselves and each other, and we expect exactly the same of you. We’ll welcome you with open arms and will have your back in every way as long as you remain hungry, smart, and humble.

CORE DUTIES AND RESPONSIBILITIES

Create persuasive, conversion-focused marketing communications using direct response selling techniques to promote O2’s products and benefits in a consistent brand voice across all channels of communication
Optimize copy performance across multiple channels of consumer engagement including email, website, landing pages, sales materials, and advertisements
Find new and clever ways to communicate with our customer
Achieve the right balance between visual and copy assets in all communications
Write and edit all creative assets to ensure high quality and zero errors

YOUR BACKGROUND

3-5+ years of copywriting experience in the consumer goods or e-commerce space
Prior experience writing copy for email marketing, Facebook ads, and SEO a plus
Experience working on a broad range of projects (knows the difference between a compelling subject line, witty social caption and an e-commerce product description or long-form brand story)
Strong editing and proofing experience
Mastery of written communication, both short- and long-form
A solid understanding of marketing and advertising principles
Proven track record of revenue-increasing performance
Strong understanding of DTC funnels, as well as paid social and search
Experience writing copy, e.g., product descriptions for web, email campaigns, tag-lines
Experience developing brand tone of voice across multiple channels
Experience working in fast-growing, lean startup companies
Experience wearing multiple hats and rolling up sleeves within a remote start-up environment (no job is too small)
A passion for fitness, health, and wellness
US Military veteran status is a major plus
Willing and able to work unconventional hours (e.g., late nights, weekends)

WHAT IT’S LIKE TO WORK AT O2

We have three values at O2, and we take them very seriously: Honesty, Humility, and Hustle. Our environment is only suited for people who “exceed expectations” and enjoy the fast-paced, high performance culture that comes with working alongside other A players. If you’re up for that, then you’ll love working at O2. We are all-in on our A players and give them the professional opportunity of a lifetime. You’ll be doing the hard work of building a business, and you’ll get experience growing a company that will put you miles ahead of your peers. However, this is not a job for the faint of heart, and you will be expected to demonstrate your drive and commitment on a daily basis. We work remotely, and because we’re all adults, we operate with high degrees of autonomy. At the same time, we don’t mess around - we have been referred to as the “Seal Team Six of CPG companies.” We have a blast when we’re winning and absolutely HATE losing. If you’re one of us, then you know the feeling.

HOW WE OPERATE

We work with the highest levels of Honesty, Humility, and Hustle - always
We run through walls and do whatever it takes to get the job done successfully
We aren’t bottlenecks - we move fast and don’t let others be bottlenecks either
We do what we say we’re going to do - if we commit to something, we honor it
We pay attention to detail - how we do anything is how we do everything
We operate like professionals - we’re on time, prepared, and ready to work hard
We strive for excellence and learn from mistakes - we continuously learn and get better
We take extreme ownership for our work - our job isn’t done after we send an email
We’re organized - this is how we move fast without letting letting things slip
We ask for help/feedback/approval early so as to avoid a scramble

COMPENSATION AND BENEFITS

Competitive salary, opportunity to earn equity with demonstrated performance, comprehensive benefits package (medical, dental, vision), 401K plan with O2 match, fitness membership reimbursement, unlimited vacation, unlimited O2 product and gear, invaluable experience growing a brand from the ground level

WHO YOU ARE

Concise - you understand that a reader’s time is limited and so is space
Witty - you’re smart, funny, and gosh darnit people like you
Resilient - you’ve got grit and know how to conquer adversity
Competitive - probably former athlete with a current fitness addiction
Hungry and coachable - you’ve got a strong appetite for personal growth
Trendy (without being pompous) - you’ve got a firm grasp on the latest trends and how they’re impacting the market...and you don’t act like a Kardashian
Storyteller - you create winning ads/campaigns with emotionally resonant stories
Ambitious - you’ve got big dreams and will stop at nothing to achieve them
Self-starter - you embrace independence and accountability to deliver results
Impatient with a bias for action and results - you move fast and get things done
Highly organized and attentive to detail - you don’t let things slip through the cracks
Successful - with the track record to prove it
Passionate - about meeting goals, moving fast, and fitness/wellness
Reliable - you never break your word, ever

DON’T CONTACT US IF

You’re bored and just looking for a paycheck
You aren’t passionate about our brand or what we’re building
You’re not a team player and don’t work well with others
You need to have someone managing you closely in order to be productive
You don’t love health, wellness, and fitness
This is going to be “just a job” for you

DO CONTACT US IF

You want experience that will catapult you ahead of your peers
You want to get in with a rapidly growing company at the ground level
You want to work with other high performers who will push you to perform at your best
You’re a good listener and a fast learner
You’re entrepreneurial and work well independently
You want a job where your actions and results will stand out and shine
You want to be a part of a company with a soul doing something special

JOB SUMMARY: