Writers wanted for African-American self-care blog | $300 per piece
Added 2020-11-23 17:07:41 +0000 UTCCOMPANY/PUBLICATION: ANONYMOUS
Seeking to hire freelance content writers to research and compose 3 blog posts, approximately 500-600 words each, on topics related to clean beauty, grooming, and personal care for African-American consumers.
ABOUT THE BRAND ~ A Tech & Lifestyle Startup that's Diversifying Self-Care Culture
The company is a video sharing and streaming app that hosts mobile-first tutorials in nail, hair, and skin care geared toward the African Diaspora. African-Americans outspend nearly every other ethnic group on beauty and personal care products. But many still depend on experts for routine aesthetic maintenance. In a post-COVID world, this app is designed to help both consumers and professionals break their dependency on brick-and-mortar salons by creating a fun digital destination to share communal and culturally-relevant guidance for personal care.
AUDIENCE
The target reader is between the ages of 21 and 39 years old and lives in a major metropolitan city or burgeoning urban community. They invest in their wellness and personal appearance but prioritize convenience, simplicity, and consistency in their personal care rituals. Supporting ethical and socially responsible businesses is a bonus. Our audience spans the spectrum of gender identity, skin tone, and body type. We're seeking to tap into communities that have been excluded from mainstream self-care culture, who may not relate to traditional social influencers and YouTube gurus. Our content aims to be an irreverent alternative to standard beauty-related digital media.
OBJECTIVES
The company is an early-stage startup about to embark on building our go-to-market product. While the app is under development, we are seeking to build awareness and affinity for the brand by populating our website and e-newsletter with compelling consumer content that strengthens our SEO.
THE IDEAL CANDIDATE
- is a highly-competent writer and editor
- is capable of writing with an authentic tone and lots of personality
- has insight into the values and preferences of our target audience
- graciously accepts feedback and produces revisions quickly
JOB SUMMARY:
- Looking for: Content Writers
- Location: Remote
- Compensation: $300 per piece ($900 for 3 blog posts)
CONTACT INFORMATION:
Original job posting: Click here
