Remote Digital Copywriter wanted | $40-$60 per hour

COMPANY/PUBLICATION: COLUMBIA UNIVERSITY IRVING MEDICAL CENTER

Columbia University’s Department of Surgery is looking for a remote freelance digital copywriter to help connect patients to our wide variety of services, further our goal of health-literacy to the general public, optimize our content for SEO, and reinforce our brand recognition as a top hospital for surgical care, both in NY and nationally.

In this role, you will work as part of our Strategic Communications group, dedicated to product content on our surgical website. We are looking for a writing candidate that is skilled in user experience conventions, improving digital metrics and resourceful execution. This person should have an ability to distill clinical language for healthcare professionals and to make that same language approachable for the average patient – inclusivity being a top priority. The role requires juggling multiple projects at once and thinking about each piece of content as it impacts our long-term goals for the website as well as the digital extensions of our platform.

About Us: The Department of Surgery includes over 100 physicians and encompasses over a dozen distinct divisions and sections, each with its own needs and expectations. Our Strategic Communications team markets to the general public, prospective patients and healthcare providers. Our mission is to:

• Improve clinical care by it by making options accessible and clarifying expectations
• Educate on health topics by making them entertaining, understandable and relevant
• Discover new ways to improve care and education through audience research and a spirit of creative restlessness

Our overall goal is to humanize the world of healthcare, to make it more accessible and understandable, and to present Columbia as the leader in the field.

RESPONSIBILITIES:

• Considering and incorporating the needs of our diverse audiences with a priority on inclusivity
• Developing, executing and refining copy for campaigns, educational resources and healthcare professional resources
• Collaboration with partners and the Strategic Communications team to source information
• Proactive and resourceful research of existing Columbia Medical content to source information
• Long and short-form writing
• Writing copy from an interactive perspective
• Deploying consistent user experience and naming conventions
• Preparing metadata based on our digital strategy to serve copy
• Maintaining a clear and structured directory of copy on our team drive

QUALIFICATIONS:

• 5 or more years experience in digital copywriting
• Strong portfolio of digital work
• Experience making technical jargon more accessible preferred
• Experience with SEO
• Exceptional attention to detail
• BA preferred

JOB SUMMARY:

• Looking for: Freelance Copywriter
• Location: Remote
• Compensation: $40-$60 per hour

CONTACT INFORMATION:

Original job posting: Click here

Website: https://www.cuimc.columbia.edu/