Remote Copywriter wanted (B2B campaigns) | $55 per hour

COMPANY/PUBLICATION: STRATEGIC GROWTH OFFICE

HM needs someone with content writing and copywriting skills. Not a web developer.

SCOPE OF WORK:

SGO (Strategic Growth Office) is a startup within Gap Inc. created to stand up new B2B businesses to diversify revenue. The team is made up of people with diverse backgrounds in retail, operations, strategy, and technology.

• Develop and deliver content to support various demand generation B2B campaigns that include emails, organic social posts and landing pages
• Create sales enablement content such as pitch decks, sell sheets and print collateral
• Collaborate with various teams at Gap Inc. to co-create engaging and informative assets such as case studies, E-book, blog posts and videos that appeal to busy professionals (short form and long form)
• A major contributor to web content and UX design, working alongside GapTech as we develop a new marketing website for multiple B2B businesses
• Support the development of marketing and sales assets for major and minor events attended by Gap Inc. business teams
• Exhibit excellent writing and creative skills to promote new businesses across various channels including web, social media, SEO, Partner channels, events, etc.
• Familiarity with CMS, Graphic Design platforms (Adobe Illustrator, Photoshop, Figma), HTML and CSS

HOW MUCH TIME IS SPENT ON WHITE PAGES? DAILY BREAKDOWN?

• ~ 70% of the work is dedicated to developing marketing assets, copywriting, and web content development
• ~ 30% is spent engaging with agencies, partners, and other teams within Gap Inc. to collaborate, research and co-create
• The work breakdown becomes more granular as we grow. There are regular check-ins with your manager to ensure we are aligned on project deliverables.
• Exciting work, great for people who are resourceful and creative and will always figure out how to get the job done!

CONTACT INFORMATION:

Original job posting: Click here

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